Great conference this year at Internet Retailer

 

Internet retailer 2008

This is the best conference for those who sell online. This year looks particularly good as the internet e-commerce world quickly changes.

That’s what makes FastCommerce.com so impressive. For small budgets looking for a truly PROFESSIONAL online store and back office management, FastCommerce.com is the first, second and third choice for small business entrepreneurs.

Here is a list of topics.

 

Web Merchants dive into the mainstream

No longer a sidebar, e-retailing is leading the way in retailing, marketing, new media and e-commerce.

 

Open up new markets

Search engine optimization

Basics of web site design and content

Engaging the shopper for more sales

Making your e-commerce technology shopping list

You and third party platforms

Sorting out fulfillment and shipping options

Marketing, making the right choices to achieve roi

How to choose a search engine marketing company

The new levels of competitiveness in e-retailing

How the mainstream internet creates new market opportunities

First you crawl: the evolution of a web site

Running a small e-commerce business: practical, real world tips and tricks

How to manage third party store platform relationships

Relying on other people’s expertise: how to make the right outsourcing choices

Product sourcing: the web’s important role for retailers

Organizing for e-commerce success

Budgeting: balancing store investments and web site investments

What’s that shopper worth? Measuring the offline impact of an online visit

Web 2.0 reality check

Mixing web 2.0 and organic search: ensuring you can be found in a 2.0 world

Finding the real value in virtual worlds

Let customers be the guides: Wikipedia meets overstock

What might go wrong with web 2.0

A mainstream strategy for a web-only retailer

The internet’s made for me markets

Manufacturers enter the e-retailing mainstream

Making sense of the shifting marketing landscape

The big power of little widgets

Consumers raise their voices: keeping track of your brand online

Using personas to pinpoint a shoppers needs

Personalizing the web experience

Implementing and using video

What’s the future of rich media

Customer reviews: getting them right

5 things you can do to secure your website

The evolving world of payment security

Unlocking payments value: strategies for managing payment acceptance

Making the right choice among alternative payments and processors

Changes in the parcel industry and how they affect e-retailers

Getting the product to the customer now

The new role of the customer service agent

Tapping into the promise of self-serve customer service

Back to square one: refocusing and starting over

My problem and how I solved it

Making sure your new technology will do what it is supposed to do

 

Getting other retailers to help with your technology implementation

Web site design spotlight: live, on the spot critiques of retailers’ sites

How to plan for a redesign

Organizing product date for more sales